Fight Cancer Global
Fight Cancer Global (FCG) is a global organization dedicated to connecting the global cancer community to create a unified and collaborative approach toward fighting cancer. Their mission revolves around empowering patients, caregivers, healthcare professionals, organizations, and stakeholders by fostering communication, sharing resources, and driving actionable solutions.
Through their platform, Fight Cancer Global aims to:
- Break Down Barriers: Improve access to resources and care by uniting the cancer community across geographical, cultural, and institutional divides.
- Create a Collaborative Ecosystem: Provide a framework where patients, caregivers, and professionals can engage in meaningful conversations, share knowledge, and build supportive networks.
- Enhance Patient Outcomes: By aligning stakeholders and amplifying awareness, they aim to make healthcare more inclusive and accessible.
- Project Type :Community Website
- Platform:Website
- Client : Fightcancerglobal.org
- Location : Houston Texas
- Contact:Non Disclosure
- Duration : 6 Months
Challenges
Redesigning the community-based FightCancerGlobal.org presents several design challenges that require a user-first approach while addressing the platform’s core mission of uniting patients, caregivers, and healthcare professionals. The key challenge is creating a visually appealing and intuitive interface that simplifies navigation for diverse user groups, including those with varying levels of digital literacy and accessibility needs. The platform must ensure that users can easily find and interact with community resources, and support groups while maintaining an emotional connection that reflects the sensitivity of the subject matter.
Designing for inclusivity is also essential—offering multilingual support, culturally relevant content, and customizable user journeys to accommodate the global audience. Furthermore, the platform must integrate interactive features, such as forums without compromising performance or scalability, ensuring it remains adaptable as the community grows. Lastly, creating a seamless experience across devices, from desktops to mobile phones, is crucial for ensuring accessibility and fostering consistent engagement.
Our Approach and Design Strategy
To redesign the community-based FightCancerGlobal.org, our approach is centered on creating an empathetic, user-centric platform that enhances engagement, accessibility, and usability for a global audience. We start by conducting in-depth user research to understand the needs of diverse stakeholders, including patients, caregivers, healthcare professionals, and advocates, ensuring their voices are at the forefront of the redesign. Using these insights, we will create intuitive user journeys that simplify navigation, making it easy for users to access case studies, join support groups, and find relevant resources.
Our design strategy emphasizes inclusivity by incorporating multilingual support, culturally sensitive content, and accessibility features such as screen reader compatibility, scalable fonts, and WCAG compliance. We aim to foster a sense of community and connection through interactive elements like forums, live chats, and event notifications, encouraging active participation among users.
Security and privacy are paramount in our approach, ensuring compliance with data protection standards like GDPR and HIPAA to safeguard sensitive user information. We will integrate responsive design principles to provide a seamless user experience across devices, from desktops to smartphones, accommodating the diverse ways users access the platform.
Finally, we will implement an iterative design process, gathering regular feedback from users and stakeholders to refine and enhance the platform continuously. By aligning the redesign with the mission of FightCancerGlobal.org, we aim to empower users, strengthen the global cancer community, and provide a digital space that truly reflects the values of compassion, collaboration, and resilience.
High-Fidelity Mobile Screens
Developed a high-fidelity (hi-fi) design for FightCancerGlobal.org focuses on delivering a visually compelling and user-friendly interface that aligns with the organization’s mission of fostering a global cancer community. The hi-fi design emphasizes precise layouts, realistic content, and interactive elements to provide stakeholders with a clear vision of the platform’s functionality. Special attention is given to creating an intuitive navigation system, integrating key features such as support forums, resource hubs, and event notifications. By using visually appealing design elements, clear typography, and impactful imagery, the hi-fi prototype ensures that the platform not only looks professional but also resonates emotionally with its diverse audience of patients, caregivers, and healthcare professionals.
Outcomes
The redesigned FightCancerGlobal.org delivered a more engaging, user-friendly, and impactful platform that significantly enhanced the experience for patients, caregivers, healthcare professionals, and global stakeholders. The intuitive navigation and visually appealing interface improved accessibility, allowing users to quickly connect with support groups, access critical resources, and share their stories within the community. The platform’s inclusivity features ensured that people of all abilities and device preferences could seamlessly engage, fostering a sense of belonging and empowerment.
The enhanced functionality and interactive elements increased user participation, with a notable rise in forum activity, and community-driven initiatives. The platform’s ability to provide tailored resources and connect users with relevant stakeholders strengthened its position as a global cancer support and collaboration hub. The client expressed satisfaction with the website’s performance, praising its ability to meet user needs, improve engagement, and support their mission. Ultimately, the redesign reinforced FightCancerGlobal.org’s mission of breaking barriers to healthcare and empowering the global cancer community through connection, education, and shared experiences.